I am an award-winning creative director in New York whose recent clients include Microsoft, New York Lottery and the Lincoln Motor Company. I specialize in branding and integrated campaigns where I can take a Big Idea and translate it into a spectrum of offerings and iterations, from TVC to digital to social.
I was paid for writing when I was 18 and had my first magazine piece at 23. I’ve covered everything from the underground sex trade in Japan to pitfights where brawlers duke it out fight-club style in dockside warehouses. My work has appeared in the Atlantic, Playboy, Rolling Stone and numerous other publications.
I was in a band for five years. Capitol Records gave us some money. We drove around in a van which we spent a lot of time loading stuff into and out of. Interpol once opened for us, which tells you how much we knew about the music industry. The experience taught me hard-won lessons in branding, collaboration, promotion and a whole lot of other topics.
I’ve worked with the commercial Web since its inception, making websites, digital experiences and immersive environments. I’ve owned or co-owned two independent digital shops and have handled scores of successful projects for clients ranging from Whole Foods to CAT Footwear.
I’ve taught classes at DePaul University in game design, digital media and history.
I’m a rare cut of meat.